The Definitive Guide to Securely Digitizing Your Business

Discover the keys to boosting your business online while keeping it safe from hackers and hacking.


In Balui Digital, Digital Strategy Agency in Zaragoza and Mallorca, we have created a Guide to Digitize your Business with Security or iented to freelancers and SME owners with little knowledge of the Internet to make them easier the path of digitization.

We live in a time of great technological development. The digitalization of small and medium-sized companies has become an important process that companies cannot ignore if they want to stand out from their competitors .

Due to the coronavirus crisis, companies have accelerated digitization in order to be able to work remotely and continue with its activities. Knowing how to integrating new technologies is critical to keeping your business alive and growing, as it allows you to compete in an otherwise ever-changing marketplace.

The digitization of an existing or new physical business begins with the implementation of digital tools and platforms that help to enhance and improve all processes using the Internet.

If you think that digitalization is only for large companies, you are wasting your time and, most certainly, a lot of money. Starting the digitization process when your business is still small allows more flexibility and agility to change in the short term and will greatly reduce its cost, both in the short and long term.

This guide is for you if:

digitalización de autónomos

You are self-employed

And you need to automate your customer acquisition and business administration processes (invoicing, taxes, payroll…) to dedicate more time to your customers and to your well-deserved rest.

digitalización de pymes

You have an SME

And you want to optimize your internal processes, marketing automation and customer management by making better use of your time and that of your employees to achieve increased productivity.

You own a traditional business

And you want to face your competition and increase the number of potential customers by offering your products and services anywhere in Spain or the world.

If you have one of these businesses, this guide is also for you.

Hairdressers and Barbers

Stationery and Bookstores


Fashion Stores

Toy Stores

Animal Supply Stores

Law Firm


Restaurants and Bars

Travel Agencies


Personal Trainers

Why should you digitize your company?

Benefits of digitizing your business

Improve customer experience

Consumers have different offers to their demands. Because of this, they will continually choose the one that gives them the best customer experience.

The digitalization of your business not only makes it possible to offer your product or service at any time and place, but also brings you closer to your consumers through a more direct and personalized communication. One of the factors most valued by consumers.

However, communication optimization is not the only thing to take into account. Achieving an optimal user experience will make all the difference.

You increase the satisfaction of your employees

Digitization frees employees from performing cumbersome and repetitive tasks. A good digitization process reduces these tasks to a minimum and makes them much smoother.

The result is that professionals will have much more time to devote to more creative tasks, with real value for themselves and for the organization they work for.

A motivated worker is synonymous with greater personal and collective profitability and the best way to retain the best talent.

You reduce costs and increase productivity

The cost savings involved in the digitization of all the documentation produced by companies means that the initial investment we make in the process has a fairly rapid positive return.

Increasing productivity in your business means automatically achieving both time and cost savings in all departments of the business.

Automation is a process that in itself ensures the elimination of human error, thus greatly reducing costs and time.

Broaden your market horizons

By resetting the business model to one that takes full advantage of technology to automate processes and generate dynamic workflows, new business structures are put in place that were previously inaccessible.

Immediately new doors begin to open to market products or services, regardless of the customer’s location.

Business digitalization allows us to internationalize the products or services we offer, generating significant increases in turnover.

Risks and Threats of the digitization process

Digitize your business without putting your data at risk

Companies are exposed to a number of cybersecurity threats, such as phishing attacks, malware and ransomware. All of these attacks can have a significant impact on a company’s ability to perform its digital processes efficiently.

That is why it is important for the company to take measures to protect itself against these threats.

Theft of sensitive information

Information leakage is one of the main threats to corporate security today.

This is because more and more companies are digitizing their processes and, consequently, storing large amounts of sensitive data on servers and electronic systems.

If this data falls into the wrong hands, it can be used for illicit purposes, such as identity theft or fraud.

Production shutdown

Ransomware attacks against a company’s systems can be totally devastating and can completely paralyze its production, communication channels and billing systems, among other fundamental areas for its normal operation.

Knowing how to protect against a ransomware attack is essential to ensure a company’s survival.

Penalties and Indemnifications

If your company is affected by a cyber-attack and you do not have cybersecurity systems in place to protect your sensitive information and that of your customers, you will have to face the penalties that the Public Administrations determine for acting negligently.

In addition, if the theft of information affects your customers, your company will have to pay any compensation that may be due to them.

To avoid having to face costs that could bankrupt your business, there is only one option: PROTECTION.

What will you find in the guide to safely digitize your business?

Domains and Hosting

The keys to choose the basis of your digital strategy.

Where to create your website

We show you how to select the best web builder.

Which CRM to choose?

We show you the functions your CRM should perform.

Digital Marketing

Find out where to advertise your business for success.

Social Networking

Know the most appropriate channels to interact.


The keys to protect your business from cyber-attacks.

What happens if you don't digitize your company or business?

In a world where more and more businesses are adopting digital technologies to improve and compete, those that don’t are falling further and further behind. If your small business is not digitized, you may be missing a great opportunity to grow and expand.

Digital technology can offer you many advantages, such as greater efficiency in your operations, better communication with your customers and access to new markets.

If you don’t digitize, you could fall behind your competitors and lose ground in an increasingly saturated market.

Get the Definitive Guide to Securely Digitizing Your Business Now

Who are we?

We are a Digital Strategy Agency with offices in Zaragoza and Mallorca and we have a very clear objective:

“To help the self-employed and owners of small and medium-sized companies to digitize their businesses in a responsible manner, sustainable over time and with guarantees of security against the threats that digital transformation processes entail.”

If you want to know more about us, subscribe, download your guide to digitize your business safely and you will also be able to access a pdf with our complete catalog of services.

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